Welcome to Excellence.

marketing + social media + branding + web design

Showing Results for:

digital advertising

Image of human hand pointing at touchscreen in working environment at meeting.

July 9, 2024

3 min read

Jackie Rosu

In digital advertising, a key performance indicator is a way for a marketer to understand if their advertising campaign is working.

July 2, 2024

3 min read

Jackie Rosu

Effective email marketing campaigns and digital advertising initiatives must look and feel like they’re part of the same campaign.
Closeup portrait of a man using smartphone.

June 19, 2024

4 min read

Jackie Rosu

Display ads use eye-catching creatives (images, videos, GIFs, etc.) to promote products, generate leads, and increase brand awareness.

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